Professor Gayle McPherson holds a Chair in Events and Cultural Policy within the School of Creative and Cultural Industries at the University of the West of Scotland (UWS). Her research interests revolve around the interventions of the local and national state in events and festivity of all types and the social and cultural impacts of events and festivals on communities. She was cultural advisor to the 2014 bid team and co-wrote Theme 16 of the bid and has conducted research with the volunteers who were part of the Delhi Flag Handover Ceremony on behalf of Glasgow Life. She is currently working on an evaluation of the impact of the London 2012 Cultural Programme in Scotland. She has also conducted various other evaluations of events and festivals over the years. She is on the Board of Glasgow East Arts Company and PACE Youth Theatre and is a previous Board Member of Creative Scotland.